Facebook is taking a stand against fake news. The social media juggernaut revealed in an official blog post that it will actively ban pages that share stories that have been marked as false by third-party fact-checking organizations from running ads on Facebook. Facebook stated, “False… 
Recently, it seems as if more brands are opting to use 'real people' in their ad campaigns. Dove, for instance, has developed several “Real Beauty” campaigns that feature real, everyday women of all body types. Despite the rise of these “socially realistic” ads, flashy ads… 
Society is changing, and advertising is changing along with it. The U.K.’s advertising watchdog, the Advertising Standards Authority (ASA), has proposed a new set of rules that would ban any ad found guilty of perpetuating gender stereotypes. The ASA’s new rules seek to address gender… 
YouGov BrandIndex, a brand intelligence service that conducts over 2.5 million interviews a year to measure public brand perception, has recently published the results of a study on gains made by brands in millennial customers over the past year. The study yielded some predictable, but… 
Google has recently announced its intention to add a built-in ad blocker to its popular web browser, Google Chrome. Google cites disrupted user experience as its reason for developing the blocker. According to Google, many of the ads placed on the web are intrusive and… 
Before it was installed, Fearless Girl didn’t look like much — it was simply a bronze statue of a defiant looking young girl. But when the statue was placed facing the iconic Charging Bull on Wall Street on March 7, Fearless Girl broke out of… 
A string of recent ads have seen companies try to piggyback off of some of the most talked about and emotional topics in today’s society, and saying that they haven’t been well received is probably an understatement. To name just a couple, Pepsi faced widespread… 2017 has already had its fair share of advertising triumphs and disasters (think Pepsi). The following five ads have racked up millions of views by comically incorporating pop culture or by commenting on some of today's biggest social issues. Domino’s Pizza - “Home For Pizza”… 
Heineken has released a compelling new ad that follows an intriguing experiment. The beer company interviewed a few individuals on camera and had them discuss their strong opinions on some of today’s most hot-button issues: feminism, climate change and transgender rights. Then, with no idea… 
By now, if you live anywhere in the tri-state area, you’ve probably heard that Philadelphia is hosting the NFL Draft. The nation’s top college prospects will gather in front of the Philadelphia Museum of Art to be selected by one of the NFL’s 32 teams,…
