Our Marketing ServicesLearn about our services and how we can help your brand succeed.
Advertising Communications
We’ve helped our clients find their customers through a range of media, from digital platforms to broadcast and traditional print. When advertising is right for your marketing strategy, we deliver full-service solutions – from creative concepts to planning, placement, tracking, and reporting.
Online
Whether it’s online display, video advertising, or PPC on Amazon, we create campaigns that connect with your audience.
Paid search
By analyzing user habits and preferences and competitors’ marketing efforts, we craft paid search campaigns that align with your target audience. Our experience in web development and SEO help us maximize ROI on your Paid Search campaigns.
Social media
We help you reach your audience where they spend their time – on social media. Our social media campaigns build brand awareness, generate leads, and grow sales. Our team creates content and campaigns that connect your brand with the right customers at the right moments.
Print
Elevate your brand with the enduring power of print advertising. We create visually compelling print campaigns that leave a lasting impression on your customers.
Broadcast
Our broadcast experience includes traditional, streaming, and online channels. From creative development to media planning and placement, we deliver campaigns that connect with audiences and drive action.
Out of Home
Out of Home advertising offers a powerful way to connect with and engage consumers in their daily environments. We focus on strategic placement and compelling designs that create a lasting impression.
Non-Traditional
Go beyond the ordinary with advertising that pushes boundaries to catch your audience’s attention, and spark engagement.
Brand Development
Your brand is the essence of your business. Whether you’re launching a new brand or expanding on a current one, we’re here to help you build your brand’s value. We’ll help you stand out in the marketplace and grow your brand into an asset that drives success.
Brand Research
In-depth research can unlock the potential of your brand. By analyzing consumer behavior and the competitive landscape, we help you create a brand that is distinctive and strategically positioned for growth.
Corporate Identity
Define your company’s presence with a corporate identity that reflects your brand’s core values. We focus on strengthening your brand’s overall appeal to enhance brand recognition and foster trust with your audience.
Logo Design
Let us help you make your mark with a unique logo that embodies your brand. Whether you’re starting from scratch or need to revitalize your current logo, we will deliver a visual identity that’s both memorable and meaningful.
Photo & Video
From simple product shots to multi-camera live event coverage, our photography and videography capabilities can give you the assets you need to tell your story. Whether in the studio or on location, we create imagery that helps you capture the market.
Video Production
Capture share of mind with videos that communicate your brand’s message and engage your audience. From script and filming to editing and post-production, we deliver polished, professional results that build your brand’s worth.
Studio & Location Photography
Our services include in-studio and on-location video and photography. Our approach is tailored to your needs, so we can get the images you need to maximize your marketing efforts.
Video for Web
Boost your online presence with videos that are both captivating and impactful. We create a diverse range of video content for your website, social media, and online campaigns.
Media Management
Online? Broadcast? Print? Our media management is centered around your success. We aim to maximize your media investment by having your message reach the right audience in the most effective way.
Planning
Every great campaign starts with a solid plan. Planning involves assessing your goals, identifying key audiences, and analyzing the best platforms to spread your message.
Placement
Where your ad appears makes all the difference. We focus on placing your ads in environments that align with your audience’s interests and behaviors.
Analysis
Effective media management requires ongoing analysis. Our process dives deep into the numbers, uncovering insights that help us refine your strategy, so you don’t miss out on any growth opportunities.
Web Development & Design
Dynamic websites, online training and certification, and interactive product selection tools are just some of what we have to offer. Our online skills run deep, and we work daily to keep our knowledge up to date, so the digital properties we create for you today will adapt and grow with your business in the future.
Website Development
Your website is often the first impression customers have of your brand. We develop websites that provide an exceptional user experience on any device, whether it’s a smartphone, tablet, or desktop.
Online Cataloging
Engage your customers with online catalogs that go beyond basic product listings. We structure catalogs to showcase your products in the best possible light with easy navigation, clear categorization, and efficient search functions. We have deep experience in Make/Model/Year catalogs built on the ACES/PIES database standard.
Online Training & Education
We create engaging training online courses that can be accessed from any device and provide users with the flexibility to train at their own pace. Whether you’re training employees, partners, or customers, we design training that improves knowledge, retention, and performance.
Search Engine Optimization (SEO)
Increase your online rank with our SEO expertise. Through targeted keyword strategies, content optimization, and technical SEO, your website will climb to the top of the search rankings.
Packaging/Point of Sale:
Success in the retail aisle can make or break a product. We’ve supported both global and local brands in launching products with our award-winning packaging and POP design.
Packaging Design
Good packaging is a powerful marketing tool that makes a lasting impression. From concept to final production, we develop packaging that communicates your brand’s identity and captures the market’s attention.
Point of Purchase Design
Great POP designs should ‘close the sale’ for you right in the aisle. Let us give your products the point-of-sale leverage needed to close the deal.
Sales Support
Supporting your sales effort is fundamental to effective marketing. Whether it’s literature, online promotions, or sales presentations to your customers, we develop the tools that drive your team’s success.
Literature
Quality literature is crucial for making a strong impression. From brochures and flyers to detailed reports and product guidelines, we produce a range of marketing materials that effectively represent your brand.
Catalogs
Discover the power of well-designed catalogs to present your offerings. Our catalogs are tailored to meet your specific needs, helping you showcase your products and services in the best possible light.
Catalog Automation
Leverage catalog automation to streamline your products and services. We offer solutions that help maintain accuracy and consistency while saving valuable time.
Promotions
Stand out from the competition with promotions that make an impact. Boost sales, increase brand awareness, and attract new customers with our support.
Presentations
Equip your sales team with the tools they need to succeed. We craft sales support materials that align with your brand and goals, helping you deliver compelling pitches and presentations with confidence and clarity.
Public Relations
Let us show you how we can capture the media’s attention with your message. Whether a product launch, brand story, company profile, or individual personality, we have the experience to secure media coverage that amplifies your voice.
Media Outreach
From securing interviews to generating buzz, we develop and execute media strategies that position your message where it will have the greatest impact.
Event Marketing
Engage and inspire with our event marketing services that turn your events into memorable brand experiences. We handle every aspect, from planning and logistics to marketing and execution, guaranteeing your event runs smoothly and leaves a lasting impression.
Online Publicity
Take your brand to the next level with our online publicity services. We use a mix of digital PR, social media, and content marketing to help you build a strong online presence.
Press Releases
Announce your news with confidence and clarity. We understand the importance of a well-crafted press release in driving media engagement and elevating your brand’s reputation and visibility.
Publicity Campaigns
Public campaigns are a powerful tool for raising awareness and driving change. We develop and execute campaigns that reach your target audience, inspire action, and drive results whether it’s for social initiatives, public awareness, or advocacy efforts.
Direct Marketing
Ready to reach your customers directly. Whether its print or online, we provide the resources to deliver your pitch that speaks one-on-one with your audience.
Direct Email
Direct email allows you to reach your customers where it matters most. Create personalized email campaigns that speak directly to your customers through their inboxes.
Email-Marketing
Build and maintain strong connections through newsletters, promotional offers, and updates through email. With our email-marketing services, you can easily measure your campaign effectiveness by tracking the open rates and click-through rates.
Trade Shows
Trade shows are your opportunity to grow your brand, attract new customers, and make an impact on the media and industry. But behind the scenes, managing booth design, logistics, staffing, graphics, fabrication, transportation, labor, literature, video, and everything in between can be overwhelming. With 26+ years of experience, B+S takes on the heavy lifting, whether you need end-to-end services or help with specific elements.
Design Development
Our team specializes in creating trade show booths that not only look great but also deliver results. We work closely with you to design and develop an exhibit that reflects your brand identity, drives foot traffic, and enhances your customer engagement.
On-site Management
Trade shows are hectic, but with our on-site management services, you can be confident that every detail will be handled. We’ll handle any unexpected challenge and ensure everything runs smoothly throughout the event.
Logistics
Trade show success starts with seamless logistics and B+S delivers just that. We manage every logistic element, from shipping and transportation to on-site setup and teardown. Trust our experienced team to keep your trade show running seamlessly from start to finish.